PRIVACY POLICY (www.ritter.lv)

This Privacy Policy describes how SIA “Ritter” (hereinafter – the Seller or we) collects, processes, stores, and protects your (hereinafter – the Customer or User) personal data provided when visiting or making purchases on the website www.ritter.lv (hereinafter – the Website).

We value your privacy highly and are committed to ensuring the protection of your personal data in accordance with Regulation (EU) 2016/679 of the European Parliament and of the Council (General Data Protection Regulation or GDPR) and other applicable legal acts in the Republic of Latvia.

1. Personal Data Controller

The controller of personal data processing is:

Company: SIA “Ritter”
Registration number: 40103244787
Legal address: Kapseļu iela 25A-4, Rīga, LV-1083
Actual address / store: Stabu iela 44, Rīga, LV-1011
Email: info.sia.ritter@gmail.com
Phone: +371 29237291

2. What Data We Process and Why?

We only process data that is necessary to provide you with quality services, process orders, and ensure the functioning of the Website.

We collect and process the following information:

For account registration and Customer identification: First name, last name.
For order processing, delivery, and invoicing: Delivery address (or selected Omniva parcel locker), contact phone number, email address, payment details (bank account number).
For communication with the Customer: Email address and contact phone number (to inform about order status, delivery, or respond to inquiries).
Technical information (cookies): IP addresses, device information, browsing history, and actions taken on the Website (to analyze Website performance and improve usability).

3. Legal Basis for Data Processing

The processing of the Customer’s personal data is carried out on the following legal bases:

Performance of a contract (GDPR Article 6(1)(b)): Processing is necessary to process your order, ship goods, and fulfill obligations arising from a distance contract.
Compliance with a legal obligation (GDPR Article 6(1)(c)): Processing is necessary to comply with statutory obligations (e.g., accounting, storing invoices).
Legitimate interests of the Controller (GDPR Article 6(1)(f)): To ensure Website security, prevent fraud, improve service quality, and resolve disputes (if any arise).
Customer consent (GDPR Article 6(1)(a)): In specific cases (e.g., for marketing cookies or sending newsletters), data is processed based on your voluntary consent.

4. How Long Do We Store Your Data?

We store your personal data only as long as necessary to achieve the purposes for which it was collected, or as required by applicable laws:

Order data and invoices are stored in accordance with the accounting legislation of the Republic of Latvia (usually 5 years).
Registered account data is stored for as long as the Customer actively uses the account or requests its deletion.
Data collected based on consent (e.g., for marketing) is processed until the Customer withdraws their consent.

5. Transfer of Data to Third Parties

SIA “Ritter” undertakes not to disclose or sell your personal data to third parties. Data may only be transferred to trusted cooperation partners (processors) with whom we have entered into agreements and who ensure data confidentiality, solely for the purpose of fulfilling your order:

Delivery services: To ensure product delivery (e.g., Omniva).
Payment processing systems: To conduct secure online transactions (banks, payment institutions).
Accounting and IT service providers: To ensure the company’s financial operations and technical maintenance of the website.
State authorities: Only in cases and according to procedures specified by law (e.g., upon an official request from the police or the State Revenue Service).

6. Customer Rights

Under the GDPR, you have the following rights regarding your personal data:

Right of access: Request information regarding what data we process about you.
Right to rectification: Request correction of inaccurate or incomplete data.
Right to erasure (“right to be forgotten”): Request deletion of your data (if it is no longer necessary for processing purposes or legal compliance).
Right to restriction of processing: Request a temporary restriction on the processing of your data.
Right to object: Object to data processing based on our legitimate interests.
Right to data portability: Receive your data in a structured, commonly used, and machine-readable format.
Right to withdraw consent: Withdraw previously given consent at any time (e.g., for cookies or receiving marketing communications).

To exercise your rights, please send a written, electronically signed request to our email: info.sia.ritter@gmail.com.

7. Data Security

The website www.ritter.lv uses modern security solutions (including SSL encryption and secure server connections) to protect your personal data against accidental loss, unauthorized access, use, or disclosure.

However, the Customer is also personally responsible for the security of their registration and access credentials and undertakes not to transfer them to third parties. If registration credentials are provided to third parties, the Seller is released from any liability for the consequences.

8. Submitting Complaints

If you believe that the processing of your personal data infringes your rights, please contact us first so we can resolve the situation.

You also have the right to lodge a complaint with the national supervisory authority:

Data State Inspectorate (Datu valsts inspekcija)
Address: Elijas iela 17, Rīga, LV-1050
Email: info@dvi.gov.lv

Policy last updated: July 15, 2026.

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